Palma de Mallorca, May 14, 2025 — We are pleased to share some exciting news: as of today, Civitfun is officially part of HBX Group, global B2B leader in travel technology. This marks a strategic milestone in our journey and opens a new chapter of growth, collaboration, and innovation for our team, clients, and partners.
Since our founding in 2014, Civitfun has pursued a clear mission: to simplify and digitalize the hotel guest experience, from check-in to check-out, enhancing operational efficiency and creating new revenue opportunities for hotels. This mission is more alive than ever and now takes on new dimensions as we become part of the HBX Group ecosystem.
“Joining HBX Group marks a new strategic chapter for Civitfun. Together, we combine technology and a global vision to accelerate hotel digitalization and create a more connected, efficient, and guest-centric ecosystem”, says Mariano de Oleza, founder and Managing Director of Civitfun.
What does this mean for Civitfun?
This alliance will allow us to jointly develop a new generation of smart hotel solutions. Through our union with HBX Group, we accelerate our technology roadmap and expand our global reach. By combining our tech infrastructure and integrations with HBX Group’s international presence and distribution network, we are uniquely positioned to take hotel digitalization to an entirely new level.
Xavi Gómez, co-founder and Chief Technology Officer at Civitfun, reflects on the technical implications of this partnership: “Our technology has always aimed to connect easily with the entire hotel ecosystem. This integration with HBX Group strengthens our architecture and further expands our capacity to integrate with multiple systems—agilely, securely, and at scale.”
A shared future
For our current clients, this acquisition represents a positive evolution that enables greater and smarter investment in technology, support, and product development.
For HBX Group’s partners, it offers immediate access to the most advanced and versatile online check-in solution on the market, fully integrable with their direct channels and key distributors, and capable of reaching 100% of their bookings.
Germán March, co-founder and Commercial Director of Civitfun, adds: “This alliance gives us the scale we need to grow exponentially, entering new markets and channels. It enables us to offer more hotels a robust solution that drives additional revenue and improves conversion at every touchpoint.”.
As part of the HBX Group, we remain true to our culture, our team, and our values, but now with more resources, a broader global vision, and greater power to transform the hotel industry from within.
We would like to thank our early and current partners, and our clients. Special thanks to the P101 team, to Stefano Guidotti, Andrea Di Camillo and Francesco Zambelli, and to Claudio Bellinzona and Fabio Zecchini, for having trusted us during these last years. Thanks also to Carlos Vidal of OK Ventures.
Most importantly, we thank the entire Civitfun team—none of this would be possible without you—and of course, HBX Group for choosing Civitfun as a key part of their hotel innovation strategy.
The journey toward hotel transformation continues, now stronger than ever. We remain committed to enhancing the guest experience through technological innovation.
